How to Do Well and Do Good as a Traditional and Values-Led Company from Ben & Jerry’s
By Katherine Olstein Ben & Jerry’s Head of PR Sean Greenwood captivated early arrivals at the 2018 PRSA Tri-State District Conference with […]
Five Tips for Succeeding in the Scrollingverse
Having the Right Team is the New Million Dollar Budget By Katherine Olstein In the course of a wide-ranging discussion at the […]
Humanizing the Algorithm
Excerpted from “AI Killed the PR Star,” a panel at the 2018 PRSA Tri-State Conference by Katherine Olstein We’re already swimming in […]
Tried-and-True Principles Underlie Emerging PR Technologies
Key takeaways from PRSA’s 2018 Tri-State Conference by Katherine Olstein Speakers one and all at the 2018 PRSA Tri-State Conference noted that […]
Ready to Take Your PR Training to the Next Level? You Need These 3 Skills.
by Kerry O’Grady I take great pride in my role as a teacher. That said, I always hope my students take away […]
Ageism in the Workplace
by Kerry O’Grady The World Health Organization defines ageism as the stereotyping, prejudice, and discrimination against people on the basis of their […]
How Star Wars Taught Me About Leadership
by Michael Lauer Leadership comes in many forms. While there are endless articles, videos and ‘how-to’ books about being a good leader, […]
What To Do When Your PR Strategy Flops
by Taylor Fenske Skilled communicators are often avid readers, so I’ll assume you’ve read the John Steinbeck classic, “Of Mice and Men” […]
Do You Need a Master’s Degree in Public Relations?
By Kerry O’Grady As a professor in the M.S. in Public Relations and Corporate Communication program at NYU’s School of Professional Studies, […]
Be More Productive by Being a Better Listener
By Aaliyah Miller, Sr. Communications Consultant Are you fully present when you’re talking with colleagues, family, or friends? If you said, “no,” […]