How to Do Well and Do Good as a Traditional and Values-Led Company from Ben & Jerry’s
Posted onBy Katherine Olstein Ben & Jerry’s Head of PR Sean Greenwood captivated early arrivals at the 2018 PRSA Tri-State Conference with a fact-filled, fun and eye-catching keynote and PowerPoint deck. The theme was Social Good. His message? “Getting involved is as important as the product.” You can watch his full presentation on our YouTube Channel. […]